GoCoding
For Exam-Prep & Tutoring Centers

How many families did you lose because you couldn't say 'Yes, we teach coding'?

Licensed STEM curriculum (coding + robotics, ages 4–13) for $40/month. Your teacher follows ready-made lesson plans — no CS degree needed, 10-minute prep. 80% of students advance to the next level. Stop losing families. Start keeping them for years.

A parent's choice
Your center
"Do you teach coding?"
"Not right now…"
She nods politely. Doesn't renew.
Code Ninjas
"BUILD YOUR OWN GAME"
She signs up.
+$3,600–$9,000 LTV. To them.
With GoCoding
"Yes — here's our 8-level roadmap."
0+
Children learning now
0%
Level-up rate
$0/mo
Pays for itself with 1 student
0 min
Teacher prep time
The problem

Here's what's really happening.

A mom with a 3rd grader walks in for a consultation. She just drove past a Code Ninjas with a bright sign: "BUILD YOUR OWN VIDEO GAME." Her Instagram feed is full of Mathnasium ads targeting her ZIP code. Her PTA WhatsApp group is buzzing about robotics.

She asks: "Do you offer coding or STEM?"

You say: "Not right now, but we have excellent math tutoring and SHSAT prep."

She nods politely. Signs up for a 6-week reading program. Doesn't renew. In September, she's at Code Ninjas. Forever.

Now multiply that by 8–12 families per year. That's $20,000–$60,000 in lost lifetime value. Every year. Not because your math program is bad — but because in a parent's mind, "no coding" = "yesterday's center."

The solution

Turn your 'no' into 'yes, and here's our 3-year roadmap.'

GoCoding License is a ready-to-run STEM program that drops into your center this month — not next year.

Full curriculum

Scratch → Python → Robotics (ages 4–13). One coherent path.

Scripted minute-by-minute

Every lesson is scripted. Teacher opens the plan, teaches, done.

10-minute prep

No CS background required. Worksheets and projects included.

Teacher-proof

If a teacher leaves, a new one picks up where they left off. The system stays.

Next time a parent asks "Do you offer coding?" — you show them an 8-level roadmap with projects, certificates, and a clear path for their child. She stays.

Why GoCoding

Why not a franchise? Why not your own teacher?

Code Ninjas
  • Startup cost$120K–$350K + 8% royalty
  • Time to launch3–6 months
  • If teacher quitsFind replacement by their rules
  • ControlFranchise dictates
  • Student retentionVaries
  • What you getBrand + system for $350K
Your own CS hire
  • Startup cost$0, but unstable
  • Time to launch1–2 months (if lucky)
  • If teacher quitsEverything falls apart
  • ControlIn teacher's head
  • Student retentionUnpredictable
  • What you getA person, not a system
GoCoding License
  • Startup cost$40/month
  • Time to launch2 weeks
  • If teacher quitsNew teacher picks up in 1 day
  • Control100% yours
  • Student retention80% advance to next level
  • What you getA system for the price of pizza
Social proof

Proven in real classrooms. Not in theory.

500+ students

Active in the GoCoding network across US & UAE right now.

20+ countries

Built on CODDY International experience: 150+ locations, 8,600+ students.

80% level-up rate

Students advance to the next level — that's 3–5 years of retention.

No CS required

Teachers without coding backgrounds successfully run lessons from day one.

78% of US parents say STEM is an important factor when choosing an afterschool program. — Afterschool Alliance, America After 3PM

"Testimonial coming soon"

Center Director
City, State

"Testimonial coming soon"

Owner
City, State

"Testimonial coming soon"

Founder
City, State
What changes

What changes in your business

Stop losing families

  • On every consultation, you have an answer: "Yes, we offer coding and robotics"
  • Parents see an 8-level roadmap — more serious than they expected
  • You compete with Code Ninjas on product, not brand. For $40/mo instead of $350K

Kids stay for years, not semesters

  • 80% advance to the next level — that's 3–5 years of lifetime value
  • Project-based lessons: kids show parents what they built → parents see value → they don't leave
  • Holiday and themed lessons keep engagement year-round

Your center works 12 months

  • STEM doesn't depend on exam season — no revenue cliff after SHSAT/SAT
  • Summer modules and camp intensives fill empty rooms
  • Additional $3–5K/month revenue on the same resources
What you get

Everything you need. Nothing you don't.

STEM Curriculum

Main package
  • Full coding or robotics curriculum (your choice)
  • Age groups: 4–6, 7–9, 10–13
  • 36+ lessons covering the full academic year
  • Minute-by-minute lesson plans
  • Student worksheets, homework, projects
  • Testing and progress tracking system
  • Level-up system with parent-facing roadmap
  • Holiday-themed lessons (Halloween, Christmas, etc.)
  • Ready-made parent feedback templates

Business-in-a-Box

Free bonuses
  • Marketing templates to fill your first STEM group
  • Consultation script: "How to answer 'Do you offer coding?'"
  • Retention & upsell playbook
  • Operations checklist: scheduling, teacher onboarding, tracking
  • Pricing strategy guide: how to charge $150–$250/month for STEM
Guarantee

Zero risk. Seriously.

No contracts

Month-to-month. Cancel anytime. No penalties, no minimums, no explanations needed.

Free demo lesson

Before you pay anything, we send you one full lesson. Have your teacher run it. If it doesn't work — you owe nothing.

Pays for itself with one student

If one child pays $150–$250/month for classes, your $40 license pays for itself on day one.

Canceling costs more than keeping it. Because next consultation, you'll say 'no' to coding again. And that mom walks to Code Ninjas.

The math

$40/month. Here's the math.

The cost of doing nothing

  • Average family lifetime value$3,600–$9,000
  • Families lost per year without a coding answer8–12
  • Annual losses$30,000–$100,000+

The cost of alternatives

  • Code Ninjas franchise$120K–$350K + royalty
  • CS student hire$1,500–$3,000/mo + flight risk
  • Build curriculum from scratch$5K–$15K + 100 hours
  • GoCoding License$40/month

$40/month is less than one hour of an instructor's pay. Less than one no-show. Less than 0.5% of your monthly revenue. But it's the difference between 'No, we don't offer coding' and 'Yes — here's our program.'

Bonuses

Included free with every license

Parent Consultation Script

$500+

Tested script for answering "Do you offer coding?" and closing enrollment on the spot.

Marketing Launch Kit

$500+

Email templates, social media posts, flyers. Ready to use. No marketer needed.

Retention & Upsell Guide

$300+

How to move kids from level to level. Turn 6-month students into 3-year students.

Operations Checklist

$200+

Schedule integration, teacher onboarding in 1 day, progress tracking. Plug-and-play.

Total bonus value: $1,500+ — Free with any license.

Urgency

Every month without a STEM program is families you'll never get back.

Code Ninjas has 336 locations. Mathnasium: 1,000+. Kumon: 1,689. They're already in your neighborhood.

Exam season is ending. In 2–4 weeks the summer slump begins. Launch STEM now — by September you'll have a working program.

Summer is the best time to launch. Rooms are free, schedule is flexible, you can train teachers without pressure.

First mover wins. There's a finite number of families in your area. The center that says "Yes" first gets the advantage.

Stop losing families.

Book a 15-minute Zoom

I'll show you one lesson from the curriculum and the roadmap you can show parents next week.

Get a free demo lesson

Just reply — I'll send a free demo lesson. Your teacher can run it this week. No commitment.

$40/month. No contract. Pays for itself with one student. And you'll never say 'no' to coding again.